Partner Marketing Manager
About the job
The Partner Marketing Manager at Scale will be responsible for managing and executing revenue generating marketing campaigns and programs with our partners. You will develop go-to-market strategies for assigned partners and execute on all elements of the demand mix including top, middle and bottom of funnel activities ( webinars, email campaigns, digital advertising, events).
Bullet points highlighting expected day to day tasks, essential to the job.
Plan, build and execute co-marketing activities with assigned partners.
Marketing initiatives may include (but not limited to) content marketing, social media, webinars, email campaigns, digital advertising, and events.
Create turnkey marketing offerings to leverage with partners.
Onboard and incubate partners from a marketing perspective as they establish their partnership status with Avalara.
Build marketing relationship with partners – lead strategy, planning and execution campaigns to drive growth for Avalara and partners.
Collaborate and align on your partners’ goals and objectives.
Engage with Avalara partner stakeholders to ensure objectives align with Avalara’s goal.
Measure and optimize marketing campaigns and programs to deliver positive ROI.
Support business critical processes such as managing budget, comprehensive co-marketing calendar, quarterly plans, QBR's and updates meetings (internal and external)
Bachelor’s degree in marketing or related field of study
5+years of experience in a Partner Marketing role.
Software skills including marketing automation and CRM and PRM platforms.
Experience in Salesforce
Excellent organizational skills including prioritizing, scheduling, time management, and meeting deadlines
Excellent written and verbal communication skills
Must be comfortable working in an environment with many changeable demands and priorities, requiring scheduling flexibility, positive demeanor and a “can do” attitude
About Avalara:We’re building cloud-based tax compliance solutions to handle every transaction in the world. Imagine every transaction you make — every tank of gas, cup of coffee, or pair of sneakers, every movie ticket, meal kit, or streamed song, every sensor-to-sensor ping. Nearly every time you make a purchase, physical or digital, there’s an accompanying unique and nuanced tax compliance calculation. The logic behind calculating taxes — the rules, rates, and boundaries is a global, layered, three-dimensional mess of complexity, with compliance dictated by governments and applied by every business, every day.Avalara works with businesses of all sizes, all over the world — from corner stores to gigantic global retailers — to calculate tax accurately and automatically, at speeds measured in milliseconds. That’s a massive technical challenge, in terms of scale, reliability, and complexity, and we do it better than anyone. That’s why we’re growing fast. Headquartered in Seattle, Avalara has offices across the U.S. and around the world, in Brazil, Canada, India, U.K, Belgium and across Europe.Equal Opportunities:Avalara is an Equal Opportunity Employer. All qualified candidates will receive consideration for employment without regard to race, colour, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law.